Wedding Gowns + Aesthetics

We have been working together with many brides this last month on custom dresses and alterations. Many brides that had weddings scheduled for 2020 have had them rescheduled to 2021. It has been a busy few months for us! Last month, we altered this elegant white gown for the bride. We added an English Pick-Up Bustle which you can learn more about in our ‘All About Bustles’ Blog series here

This gown is a great example of ‘less is more’. Every detail and design is purposeful and clear. It can be overwhelming making that final decision on a gown. We recommend breaking down your aesthetic preferences into smaller categories to help make the process more simple. So what exactly should you consider? Here are some elements to consider when choosing your gown:

  • Color – there are infinite shades of white, do you want to go more towards an off white or a bright white, or do you want to experiment with some nontraditional colors?
  • Sleeves – what season is your wedding in? Do you want a lace long sleeve or maybe you want to go strapless? What makes you feel beautiful?
  • Neckline – high necklines or sweetheart cut? Or maybe you want something more linear cuts as an aesthetic choice? Is there a neckline that is more flattering on you?
  • Back Styles – there are so many beautiful back cuts to explore, maybe you want something simple, or maybe you want an elaborate cut on the back.
  • Waist + Silhouette – how do you want your gown to hug your body? Do you want a tight fit or do you want more of a ballgown style? 
  • Fabrics – fabrics can be an aesthetic choice and it can also be a comfort choice. Do you want fabric that feels luxurious on your skin? Or maybe you want a fabric that has a shine to it?
  • The extras – what details are must-haves for you? Is it beading, lace, sequins, ribbons, or would you rather not have extra details?


We hope this helps you break down the different elements of the wedding dress during the wedding dress process. Ultimately, when making your choices, think about what makes you feel good or what you think flatters your body more. It truly is all about feeling comfortable and beautiful in your skin. If you want to take the adventurous step into a custom wedding gown, Jennifer of JOA, will guide you through every step of the way. She will make sure every detail is aligned with your vision and will help make the process an exciting and memorable one! Get in touch for wedding gowns and alterations at love@jenniferoberg.com.

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